Anyone starting a home based business needs to strike a balance building the right attitude and building the foundation of the business. Many people who start a home based business make a mistake of focusing on too much on the setting up the business and forgetting to work on their attitude. After everything has been set up they sit there and started wondering why aren’t customers calling me or who do I sell to. It is submitted that what these people lack is the right mental attitude to owning their own home based business. This article therefore highlights three mental characteristics of successful home based business owners.
Attitude that makes a successful home based business
The majority of us have very low appetites for risk. We get one failure and we raise the white flag. What we need to know is success is accumulation of small failures. Very few successful entrepreneurs found success on their first idea. The majority of successful business people found success on their third or fourth idea. But what did the business owner that failed time and time do after every failure? He just dug his heels in and spent his energy and efforts on his next business project.
Story of Henry Ford. While Ford is today is a global brand that is celebrated a business success, most people don’t know the founder wasn’t an instant success. In fact, his early businesses failed and left him broke five times before he founded the successful Ford Motor Company. Did he throw in the towel at those early set backs merely because he felt that doing business was tough? No he persisted and revamped his operations came out with his own business model (The Assembly line) that was revolutionary.
Only persisting and innovating at something that you strongly believe in can results start coming in your home based business.
2. Reasonable expectations
It is important you have realistic expectation when you start a home based business. The number of clients will depend on the number of qualified leads you will get. You must understand this. A home based business is a direct sales business you must remember that so you should always have reasonable expectations that the number of sales is proportionate to the amount of promotion that you do.
Steve was home based business owner who cold called randomly on clients and was dismayed by the large number of people who told him they were not interested in what he was selling. Susan on the other hand spent her money on paying leads generations company to send her qualified leads. At the end of three months, Steve had nothing to show for his efforts but gripe. Susan on the other hand was closing sales and high ratio. Needless to say Susan made more money with her home based business.
3. Take responsibility for your business
Some people fail to realized that to build a successful home based business you need to be a Jack of all trades. You will be your own marketing department, customer service and everything rolled into one when you start your own home based business. If you can’t accept this burden, you are in the wrong career! I Urge you to take full responsibility of your home based business and focus on things that directly affect the number of sales of your business.
If you look at the story of Steve and Susan. Steve failed to grasp it was his responsibility to make sure he found qualified leads. He could have either done it himself or did what Susan did; Hire someone to do it.
In conclusion, we have covered three principles that are present in any successful home based business owner. Take massive action today by writing down a plan of action and write clearly what you hope to achieve out of this and your home based business sales will start increasing slow but surely. Remember any business be it a home based business or a traditional business takes time. Work hard at the sales aspect of it and you will find that your income will rise.